I'm guessing you're sick of posting content that disappears into the Instagram void and doesn’t get you the leads or sales you deserve
The algorithm isn't your biggest problem. Being forgettable is.
I help experts and service-based business owners become the obvious choice on Instagram through messaging, positioning, strategy, and content that actually converts.
Find out what I'm about 👇🏻
Just getting to know me?
Download my free Content That Converts tool
Ready to level up your content?
Learn about my done-for-you and DIY packages
Want to chat?
Book your free vibe check call and let's yap about how I can help
Meet the girl who’ll turn you into the main character
There are plenty of people out there who will give you a ‘viral’ hook to try or will create cute Canva graphics for you.
I make you impossible to ignore on Instagram, so your dream clients are in your DMs begging for the payment link.
That means...
🔥 Messaging that your ideal clients instantly recognise and connect with
🔥 Content ideas that don't sound recycled
🔥 Strategy built around your business - not whatever trend is doing the rounds this week
🔥 Confidence to show up like the expert you already are
No dancing required. (Unless that's your thing....)
A few legend business owners I've helped
Before working with Jemma, I was stuck in a cycle of overthinking and holding back. I had so much resistance around being visible and sharing vulnerably online and it was keeping me from showing up as the leader I truly am. After just one session with Jemma, everything shifted. She helped me move through the fear, find my voice and confidently share all parts of myself online. I’m no longer hiding. I’m owning my message, taking action and showing up with so much more authenticity. Not only that but with the content strategy Jemma mapped out for me, my Instagram reach increased by 23k views in just one week. I finally have direction and clarity in how I show up and serve. If you’re ready to rise in your leadership, grow your visibility and share your message with confidence, Jemma is the one you want by your side. She’s truly magic at what she does.
After our session, the shift was huge. I felt so much clearer on my mission, my vibe and way less stressed about content creation. The clarity I now have around my brand and messaging feels unmatched. What felt confusing now feels simple and aligned. Thank you Jemma, Your a wizard. :)
Jemma, you bloody wonderful woman. Thank you for making me and my business feel so seen and validated. You take the heart of my brand and turn it into tangible and actionable steps. Since our call, I haven't felt confused about what to post or how I want to show up which is insane after having a chaotic brain for a year. You are magic and also such a beautiful space holder. Thank you from the bottom of heart.
My clients are:
Beating their launch sales goals by over 300%
Going from "I don't even want to be on Instagram anymore" to voice-noting me mid-walk, birds chirping, saying "Watch out 2026 - I'm already on fire"
Hitting 24% engagement in month one
Boosting reach by 23,000 in a single week
Emailing me: "Holy shitttt Jemma - you nailed my voice better than I do"llet List 5
Choose your adventure
(aka. how I can help you too)
I want someone to create my content for me.
Retainer Packages
Done with spending hours creating content (that doesn’t even convert!) and want to hand it off to someone who knows her shit – and has 12+ years experience? I’ll create all of your Instagram content for you, backed by a completely personalised strategy, so you can spend more time doing what lights you up.
I want someone in my corner doing it with me.
Main Character Mentoring
Get a monthly content strategist, creative partner and the biggest hype woman in your corner, so that you can become KNOWN and finally have Instagram working as your best-performing sales tool, not your most dreaded task.
I want someone to tell me exactly what to do.
Loud + Clear Intensive
Get the words that make people go "yep, that's exactly what I need" the second they land on your page, a level of clarity on your ideal client that makes them think "wait, are you in my head?", and a stack of content ideas ready to go - so that you stop second-guessing every caption and your Instagram finally reflects how good you actually are.
I want my community to stop creating boring content.
Workshops & Speaking
Perfect for masterminds, organisations, coworking spaces and business communities wanting practical content strategy that has them standing out on Instagram. DM me on Instagram with what you’re looking for and let’s chat!
I just want to chat first.
Book a Free Vibe Check Call
We'll see where you're at, what's getting in your way and whether I'm the right fit. I don’t do pressure-packed sales calls – this is just about seeing if we vibe!
Before you leave...
You'd better grab something useful on the way out!
GET A FREE 60 SEC REVIEW OF YOUR INSTAGRAM CONTENT
The diagnostic tool that shows you exactly what to fix in your content so it starts driving engagement and clients again - without guessing what the algorithm wants.
Discover exactly what’s stopping your content from connecting, engaging, and converting right now - based on how you’re currently showing up
A personalised breakdown of your biggest content blind spot (the thing that's killing your engagement and sales)
Real, side-by-side content rewrites so you can see exactly how to turn what you’re currently posting into something that actually stops the scroll and makes people pay attention
The first fix I’d make to your content immediately, so you can start rolling in the Stripe notifications ASAP